
Brief 1: A promotion package for the release of an album, to include a music promotion video, together with two of the following three options: a website homepage for the band, a cover for its release as part of a digipak (CD/DVD package), a magazine advertisement for the digipak. We will be cretaing a new music video for the artist Rihanna and the song 'Disturbia' within the R and B music genre.
Tuesday, 14 September 2010
Tuesday, 7 September 2010
Audience Research Questionnaire
Questionnaire
Gender: Male/Female
Age:
1.) Do you like music within the R and B music genre? If so which R and B artist is your favourite?
2.) Have you ever heard of the artist ‘Rihanna’? YES NO (please circle)
3) Have you ever watched one of Rihanna’ music videos YES NO (please circle)
4) If you have watched one of her videos did it appeal to you? YES NO (please circle)
5) What is the most common way that you gain access to music? (Please circle)
CDs
Free internet downloads
Paid internet downloads
Music sites on the internet
Other (if other please state)………………………………………………………..
6) Do you ever take in the true meaning of the lyrics of a song when you listen to it?
YES
NO
7) What type of music videos do you prefer? (Pleases circle)
Narrative (story to the song)
Performance (shows the band/artist within the video)
Mixed (a mixture of both of the above)
Abstract (totally nothing to do with the song)
8) If you buy CD’s where do you mostly purchase them from? (Please circle)
Online
Music Stores
Supermarkets
Other (Please state)
Thank you for completing the questionnaire.
Gender: Male/Female
Age:
1.) Do you like music within the R and B music genre? If so which R and B artist is your favourite?
2.) Have you ever heard of the artist ‘Rihanna’? YES NO (please circle)
3) Have you ever watched one of Rihanna’ music videos YES NO (please circle)
4) If you have watched one of her videos did it appeal to you? YES NO (please circle)
5) What is the most common way that you gain access to music? (Please circle)
CDs
Free internet downloads
Paid internet downloads
Music sites on the internet
Other (if other please state)………………………………………………………..
6) Do you ever take in the true meaning of the lyrics of a song when you listen to it?
YES
NO
7) What type of music videos do you prefer? (Pleases circle)
Narrative (story to the song)
Performance (shows the band/artist within the video)
Mixed (a mixture of both of the above)
Abstract (totally nothing to do with the song)
8) If you buy CD’s where do you mostly purchase them from? (Please circle)
Online
Music Stores
Supermarkets
Other (Please state)
Thank you for completing the questionnaire.
Rihanna History and Background
Full name: Rihanna Fenty
Genres: R&B, pop, reggae, dance, hip-hop, urban.
Age: 22 (1988)
Origin: Barbados
“Her childhood was deeply affected by her father's addiction to crack cocaine and her parents' rocky marriage.”
Associated artists: Jay-Z, Ne-Yo, The Dream
Occupations: Singer, model, songwriter, executive producer, dancer, video director, philanthropist, cultural ambassador, author, actress
Influences and idols: Mariah Carey, Madonna, Janet Jackson, Beyonce Knowles, Bob Marley, Alicia Keys, Whitney Houston, Destiny’s Child, Celine Dion, Brandy and Gwen Stefani.
Discovered: Rihanna was discovered by a producer named Evan Rogers, he was known for working with Christina Aguilera, NSYNC and Jessica Simpson (among others). She was discovered in 2003 when Evan was visiting the island for Christmas.
Singles and Albums: 2006 she attracted the interest of Def Jam Records and signed a 6 album contract at the age of 16.
Her debut single was “Pon de Reply”. Her first album called “Music of the Sun”. Her first number 1 hit was S.O.S, which was released in early 2006.
By mid 2008, she had released 8 top ten hits (just over a 3 year period) including 3 number 1 singles:
1. S.O.S
2. Umbrella
3. Take a Bow
Full name: Rihanna Fenty
Genres: R&B, pop, reggae, dance, hip-hop, urban.
Age: 22 (1988)
Origin: Barbados
“Her childhood was deeply affected by her father's addiction to crack cocaine and her parents' rocky marriage.”
Associated artists: Jay-Z, Ne-Yo, The Dream
Occupations: Singer, model, songwriter, executive producer, dancer, video director, philanthropist, cultural ambassador, author, actress
Influences and idols: Mariah Carey, Madonna, Janet Jackson, Beyonce Knowles, Bob Marley, Alicia Keys, Whitney Houston, Destiny’s Child, Celine Dion, Brandy and Gwen Stefani.
Discovered: Rihanna was discovered by a producer named Evan Rogers, he was known for working with Christina Aguilera, NSYNC and Jessica Simpson (among others). She was discovered in 2003 when Evan was visiting the island for Christmas.
Singles and Albums: 2006 she attracted the interest of Def Jam Records and signed a 6 album contract at the age of 16.
Her debut single was “Pon de Reply”. Her first album called “Music of the Sun”. Her first number 1 hit was S.O.S, which was released in early 2006.
By mid 2008, she had released 8 top ten hits (just over a 3 year period) including 3 number 1 singles:
1. S.O.S
2. Umbrella
3. Take a Bow
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