Audience Research Questionnaire

Questionnaire

Gender: Male/Female

Age:

1.) Do you like music within the R and B music genre? If so which R and B artist is your favourite?


2.) Have you ever heard of the artist ‘Rihanna’? YES NO (please circle)

3) Have you ever watched one of Rihanna’ music videos YES NO (please circle)

4) If you have watched one of her videos did it appeal to you? YES NO (please circle)

5) What is the most common way that you gain access to music? (Please circle)

CDs

Free internet downloads

Paid internet downloads

Music sites on the internet

Other (if other please state)………………………………………………………..

6) Do you ever take in the true meaning of the lyrics of a song when you listen to it?

YES

NO

7) What type of music videos do you prefer? (Pleases circle)

Narrative (story to the song)
Performance (shows the band/artist within the video)
Mixed (a mixture of both of the above)
Abstract (totally nothing to do with the song)

8) If you buy CD’s where do you mostly purchase them from? (Please circle)

Online
Music Stores
Supermarkets
Other (Please state)

Thank you for completing the questionnaire.